Traffic Generation Tips

Everyone knows the number one thing you need to be successful online is traffic to your website. Obviously, this assumes you actually have a reason for wanting this traffic. After getting the traffic you just need to convert it into subscribers and customers . . . but that’s the easy part. The most crucial aspect of this process is getting the visitors to your site.

Here are some tips for generating website visitors:

Here are a few of the most popular way to get traffic to your site – for free:

Web 2.0 Sites
Article Marketing
Video

OK, so how do they work?

Web 2.0 Methods

Web 2.0 simply means the new family of websites that have user-generated content. What this means for you is that you can join into the community and add your own content. The other interesting thing about these sites is that all the search engines (including Google) treat them as “authority sites”. The benefit of this to you is that your content is now considered as part of these sites. And any links in your content that point to your own sites count as a strong “vote” in favor of your sites – lending you credibility in the search engines. This is the hidden benefit of using Web 2.0 sites. Getting free web 2.0 traffic is a big topic that we’ll discuss more later. This is good overview of the reason to get into it, though.

Article Marketing

Article marketing really builds on the Web 2.0 concept. Article directories fall under the category of web 2.0 sites. In typical web 2.0 fashion, article sites rely on user-generated content (i.e. your articles). And because they are also considered authority sites by the search engines you get all the benefits of other web 2.0 sites just by putting your articles on them. And in addition to this, other users can take your article and place it on their own website. And because the terms of the directory say they have to include your “resource box” you get links back from all these other sites, too. Here are a couple article marketing traffic tips:

Do your keyword research
Write your article for the keywords you’ve chosen
Use anchor text links in the article and the “resource box”

Video

And finally, we need to talk about getting traffic from videos. Once again, this is really a sub-set of web 2.0. And just as article directories give you great SEO benefits and allow others to redistribute your content on their sites. video sharing sites give you all these same benefits. The extra top secret benefit of video marketing is that it’s much easier to rank for competitive keywords than in any other medium.

OK, so how do you do effective video marketing?

Sign up for YouTube
When people view your videos, you want them to visit your site, so turn all the other modules in your profile off
Put relevant “tags” in your profile
Add a link to your website
Add at least one video to your profile
In the title, the description and the tags for each video, include your main keywords